Cookie policy

for the After Comma website
Effective Date: October 21, 2025
Last Updated: October 21, 2025

1. Interpretation and Definitions

1.1. Interpretation

Words with capitalized initials have the meanings defined in the following terms. The following definitions have the same meaning regardless of whether they appear in the singular or plural.

1.2. Definitions

For the purposes of this Cookie Policy:

  • A «cookie» is a small text file that a website stores on your Device to record your preferences, actions, and for authentication. Cookies may contain unique identifiers but do not contain active code.
  • «Website» refers to the website https://www.aftercomma.agency/, operated by the Agency.
  • «Agency» (also «We,» «Us,» or «Our») refers to the legal entity that owns and operates the Website.
  • «You» (also «User,» «Visitor») means the individual or legal entity accessing or using the Website.
  • «Device» means any device that can access the Website, such as a computer, mobile phone, digital tablet, or smart TV.
  • «Service Provider» means a third party that provides us with services related to the use of cookies on the Website (e.g., web analytics services like Google Analytics).
  • «First-party cookies» are cookies set directly by our Website. They are necessary for the basic functionality of the Website and typically store information specific to our domain.
  • «Third-party cookies» are cookies set through our Website by third-party domains (our Service Providers). They are used for purposes such as analytics and marketing.
  • «Session cookies» are temporary cookies that are stored on your device only during a single browser session and are deleted after you close it.
  • «Persistent cookies» are cookies that remain on your device for a set period of time or until you manually delete them. They are activated each time you visit the Website that created them.
  • «Privacy Policy» means our main document describing the Agency’s policies regarding the collection, use, and disclosure of your Personal Data. [Active link to Privacy Policy]
  • «User Agreement» means the main document governing your use of our Website. [Active link to User Agreement]

2. How do we use cookies?

We use cookies and similar tracking technologies for the following reasons:

  • Essential: These cookies are critical to the basic functionality of the Website. They allow you to navigate the Website and use its features, such as accessing secure areas. Without these cookies, we cannot provide you with key services. These cookies do not require your consent.
  • Analytics/Performance: These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Website. They help us understand which pages are the most and least popular and see how users navigate the Website. All information collected by these cookies is aggregated for analytical purposes. However, these technologies may use unique identifiers, which may be considered personal data under some privacy laws.
  • Marketing/Targeting: These cookies may be set through our Website by our advertising partners. They are used to track visits across websites to display relevant advertising, measure the effectiveness of advertising campaigns, and understand user interests.
  • Functional: These cookies allow the website to remember choices you make (such as your cookie preferences) and provide enhanced, more personalized features.

3. What specific cookies do we use?

The table below provides examples of cookies we may use.

Category Cookie Name Provider Purpose Strictly Necessary
Strictly Necessary session_id After Comma Maintaining a user’s session while navigating the site Session
Analytical _ga Google Analytics Registering a unique ID to generate statistical data about how the visitor uses the site 2 years
Analytical _gid Google Analytics Registering a unique ID to generate statistical data about how the visitor uses the site 24 hours
Functional cookie_consent After Comma Remembering your cookie preferences 1 year

4. Managing Your Preferences and Opting Out of Data Sharing

You can manage the use of cookies in the following ways:

4.1. Via Consent Banner (Primary Method)

You can opt out of data processing for analytics and marketing in the following ways:

  • By customizing cookie categories via the consent banner when you first visit the site.
  • By sending a request to info@aftercomma.agency.
  • Using Global Privacy Control (GPC), if your browser supports it.

Disabling analytics and marketing cookies means that your data will not be used for purposes covered by «sharing.»

4.2. Via Browser Settings

You can prevent your browser from storing cookies or delete existing cookies through your settings. Some US states require that opt-outs be based on opt-out preference signals, not just browser settings.

Instructions for popular browsers:

  • Google Chrome
  • Mozilla Firefox
  • Safari
  • Microsoft Edge

4.3. Through service provider tools

Google Analytics: You can opt out of data collection by installing the Google Analytics Opt-out Browser Add-on.

5. Sale or Sharing of Data and Your Right to Opt-Out (for New York and other US states)

Under the New York Consumer Privacy Act, certain data processing activities related to third-party analytics and marketing technologies may be considered «sharing» of personal data for cross-context behavioral advertising purposes.

The use of some third-party analytics and advertising tools (e.g., Google Analytics, Meta Pixel) may, depending on their settings, be considered a «sharing» of personal data under the CCPA/CPRA.

We do not sell your personal data or provide it to third parties for monetary compensation.

If you live in a US state with similar laws, you have the right to opt out of the «sale» or «sharing» of your personal data.

We honor the Global Privacy Control (GPC) signal if your browser sends one.

6. Updates to this Policy

We may update our Cookie Policy from time to time. We will notify you of any changes by posting the updated policy on this page with a new «Last Updated» date. We encourage you to periodically review this page to stay informed about how we use cookies.

7. Contact Information

If you have any questions about our Cookie Policy, please contact us:

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Your story in one sentence

For B2B Companies

We position you as an industry authority to reach decision-makers, partners, and investors through trust-building communication and consistent media presence.

What’s Included:

We build long-term communication systems that nurture brand trust and engagement.

  • Content strategy for LinkedIn, Medium, company blogs, newsletters‍
  • Production of long- and short-form pieces: industry insights, POVs, case studies‍
  • Mapping user journeys from awareness to conversion through PR content

We make performance measurable — and use data to refine strategy continuously.

  • Monitoring of media coverage, brand sentiment, and share of voice
  • Reporting on PR impact: reach, engagement, traffic, conversions
  • Iterative refinement of content, channels, and brand messaging

We protect brand value in real-time and long-term.

  • Crisis risk mapping and stakeholder planning.
  • On-demand response protocols and rapid communication‍
  • Narrative resilience: building a reputation that withstands pressure

We design a custom communication strategy that supports both growth and reputation — tailored to your business model.

  • Brand and media perception audit (how you’re seen in the industry)
  • Strategic messaging: values, proof points, and executive positioning
  • Platform/channel selection: based on buyers, partners, or investors
  • PR integration with sales, marketing, and business development

‍

We secure high-impact media coverage and author all materials internally — no outsourcing, no generic PR content.
‍

  • Thought leadership articles, expert commentary, and case studies in outlets like Forbes, TechCrunch, Fast Company, WSJ
  • Journalist relationship management and custom pitching
  • Newsjacking and timely agenda integration

We position your brand in the right rooms — whether that means trade summits or consumer expos.

  • Speaking at industry forums, conferences, innovation events
  • Partnering with associations, think tanks, and analyst firms
  • Full speaker preparation: messaging, Q&A, decks, media training
Outcome: ‍You get a brand that stands for something clear and compelling — in both professional and consumer arenas. Whether you’re influencing C-level buyers or inspiring lifestyle audiences, we turn PR into a strategic growth engine that drives:
  • Recognition & trust
  • Community & conversation
  • Sales opportunities & brand equity‍

For B2C Companies

We position you as an industry authority to reach decision-makers, partners, and investors through trust-building communication and consistent media presence.

What’s Included:

We build long-term communication systems that nurture brand trust and engagement.

  • Content strategy for LinkedIn, Medium, company blogs, newsletters‍
  • Production of long- and short-form pieces: industry insights, POVs, case studies‍
  • Mapping user journeys from awareness to conversion through PR content

We make performance measurable — and use data to refine strategy continuously.

  • Monitoring of media coverage, brand sentiment, and share of voice
  • Reporting on PR impact: reach, engagement, traffic, conversions
  • Iterative refinement of content, channels, and brand messaging

We protect brand value in real-time and long-term.

  • Crisis risk mapping and stakeholder planning.
  • On-demand response protocols and rapid communication‍
  • Narrative resilience: building a reputation that withstands pressure

We design a custom communication strategy that supports both growth and reputation — tailored to your business model.

  • Brand and media perception audit (how you’re seen in the industry)
  • Strategic messaging: values, proof points, and executive positioning
  • Platform/channel selection: based on buyers, partners, or investors
  • PR integration with sales, marketing, and business development

‍

We secure high-impact media coverage and author all materials internally — no outsourcing, no generic PR content.
‍

  • Thought leadership articles, expert commentary, and case studies in outlets like Forbes, TechCrunch, Fast Company, WSJ
  • Journalist relationship management and custom pitching
  • Newsjacking and timely agenda integration

We position your brand in the right rooms — whether that means trade summits or consumer expos.

  • Speaking at industry forums, conferences, innovation events
  • Partnering with associations, think tanks, and analyst firms
  • Full speaker preparation: messaging, Q&A, decks, media training
Outcome: You get a brand that stands for something clear and compelling — in both professional and consumer arenas. Whether you’re influencing C-level buyers or inspiring lifestyle audiences, we turn PR into a strategic growth engine that drives:
  • Recognition & trust
  • Community & conversation
  • Sales opportunities & brand equity